Free Advertising - Social Media

I am Facebook friends with my hairstylist on her personal account. She shares posts from the salon that she works at, such as new styles and colors and product lines. While I do not subscribe to the salon’s feed, I do see the salon’s posts because my friend shares them on her wall.

 I personally think this is genius and I know first hand that it works. I have been admiring the new colors she has been using for fall and when I was in for my routine haircut, I brought it and talked about what coloring she could use for me. If I hadn’t seen the pictures she was sharing, I would never have known about this type of color service she offers.

I have also seen makeup posts, makeovers, new products, etc. in her feed so I am kept abreast of what the salon offers as a whole and what new products and services are available. I think it is a very effective form of free advertising.